Wednesday, October 13, 2010

Live Press Release Optimization Webinar

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New Webinar: Live Press Release Optimizaton

Reserve Your Spot Now Monthly Live Webinar: Next Session on Wednesday, October 20th @ 4:00pm - Register Now

Why write press releases? The simple answer is to disseminate your news to journalists, bloggers and other media types in hopes that they will broadcast their interpretation of your news to their readership.

A well conceived and executed press release will increase your search rankings, expand your social media presence, and draw the attention of journalists and bloggers. Join HubSpot's Director of Marketing, Jeanne Hopkins, and HubSpot's PR Manager, Pamela Seiple, for a 30 minute live webinar on Press Release Optimization using real examples.

Topics up for discussion each month include:

* Choosing noteworthy topics
* Writing content for editors, bloggers and search engines
* The pros and cons of free and paid distribution services
* The importance of readability levels
* How to avoid 'Gobbledygook'
* Developing a powerful link building strategy
* Transitioning from the traditional press release to the social media release
* Incorporating effective multimedia in Social Media Releases
* Evaluating the ROI of a good release

Reserve Your Spot for the next Press Release Optimization Session Now!
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